Associate Professor (with Tenure) at FGV EBAPE, where he acted as the Academic Program Coordinator for the PhD in Administration. Previously, Assistant Professor of Marketing at the Foster School of Business, University of Washington (2008-2013), and Levy School of Business, Santa Clara University (2003-2008). His research appears in leading journals in business (Management Science), marketing (Journal of Marketing, Marketing Science), and psychology (Cognitive Science). Dr. Caldieraro served on the Editorial Board of Marketing Science and Revista de Administração Contemporânea (RAC), and currently serves on the Editorial Board of Journal of Personal Selling & Sales Management. He contributes as an had-hoc referee to Decision Sciences, Journal of Marketing Research, Management Science, Production and Operations Management, and other academic journals and academic conferences. His doctoral dissertation received an Honorable Mention by the Institute for the Study of Business Markets (ISBM). He is a member of the INFORMS-Marketing Science Society, American Marketing Association, and ISBM. 

Educational Background 

• PhD in Marketing, Northwestern University (2003); 
• Master’s in Administration, Federal University of Rio Grande do Sul (UFRGS) (1996); 
• Bachelor’s in Computer Science, Pontifical Catholic University, Rio Grande do Sul (PUCRS) (1990). 

Fields of Interest 

• Consumer Learning of Products and Product Attributes 
• Distribution Channels 
• Machine Learning in Marketing 
• Marketing Analytics 
• Sales Force Incentives and Structure 
• Signaling in Competitive Environments 

Programs: 

• Undergraduation
• MSc&PhD
• Professional Master in Business Administration (MEX)
• Professional Master in Management (MiM)
• Professional Master (MEXi)