The FGV EBAPE professor and researcher Eduardo Andrade received the Outstanding Reviewer Award 2021 by the Journal of Consumer Research (a top-4 marketing publication), granted to the editorial board members that stood out for the quality of their reviews for the journal. 

“The Journal of Consumer Research is the world’s oldest and most prestigious journal in the field of consumer behavior. About to complete 50 years, the JCR has a fundamental role in the construction and dissemination of scientific knowledge about how consumers think, fell and choose. As a former Associate Editor and a member of the editorial board for more than 10 years, I received this small recognition with great pride and satisfaction”, highlighted professor Eduardo. 

“The Journal of Consumer Research is the world’s oldest and most prestigious journal in the field of consumer behavior. About to complete 50 years, the JCR has a fundamental role in the construction and dissemination of scientific knowledge about how consumers think, fell and choose. As a former Associate Editor and a member of the editorial board for more than 10 years, I received this small recognition with great pride and satisfaction”, highlighted professor Eduardo. 

Among his awards are the title of Honorary Professor at the University of Sydney (since 2020), the Outstanding Contribution Award 2017 given for an article published in the Journal of Consumer Psychology and the Early Career Award 2011 offered by the Association for Consumer Research. His main area of research is consumer psychology.